By Matt Cooper | January 26, 2016 | https://contentmarketinginstitute.com/2016/01/how-use-content-yours/ Keep it 100% legal In a nutshell, any original image, writing, or recording in a fixed medium (written down or saved as a file) is protected by copyright law. So if you take a photo with your digital camera, you have the rights to that […]
Melissa Friedman |3-October-2016 | Full Native Article The power of visual communication has reached an all-time high with the rise of digital and social marketing – media that modern marketers use to promote their content and brands. As a result, photography is becoming more crucial to the promotion of a product or service than ever […]
Sonia Gregory | UPDATED MAY 1, 2018 | https://freshsparks.com/successful-brand-building-process/ Make no mistake about it: a recognizable and loved brand is one of the most valuable assets a company owns. According to a Nielson survey, 59% of consumers prefer to buy new products from brands familiar to them. As a small business, you may be competing against […]
Sam Hollingsworth / April 13, 2018 Many brands and businesses know (or think they know) that they need SEO for their digital properties, and the benefits they will get from that SEO work being implemented on their behalf. SEO will certainly improve a website’s overall searchability and visibility, but what other real value does it offer? Why […]
